Scotts Miracle-Gro Advertiser Profile
Scotts Miracle-Gro is part of:
Scotts Miracle-Gro is part of The Scotts Company LLC. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Scotts Miracle-Gro launched and advertised 1 new product in the past twelve months.
We have 9 people on file in marketing roles at Scotts Miracle-Gro, and 1 at their agency.
We have 9 people on file in marketing roles at Scotts Miracle-Gro, and 1 at their agency.
Summary
Scotts Miracle-Gro is part of The Scotts Company LLC. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Scotts Miracle-Gro launched and advertised 1 new product in the past twelve months.
We have 9 people on file in marketing roles at Scotts Miracle-Gro, and 1 at their agency.
We have 9 people on file in marketing roles at Scotts Miracle-Gro, and 1 at their agency.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 10 decision makers for you to contact at Scotts Miracle-Gro, including Executives, Strategists, Media Buyers and Agency contacts.
Patti Z.
SVP, Chief Marketing Officer & Business Unit Lead
Benjamin V.
Vice President, Director Paid Social
Matthew T.
Vice President of Digital Transformation
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 10 decision makers for you to contact at Scotts Miracle-Gro, including Executives, Strategists, Media Buyers and Agency contacts.
Patti Z.
SVP, Chief Marketing Officer & Business Unit Lead
Benjamin V.
Vice President, Director Paid Social
Matthew T.
Vice President of Digital Transformation
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Scotts Miracle-Gro and its subsidiaries.
Native
Last ran on Overstock.com, Inc. (Archive, merged with Bed Bath and Beyond September 2023) on 9/1/2023.
TV
Last ran on ESPN on 7/9/2023.
Print
Last ran on Grower Talks in the 09/2023 issue.
Native
Last ran on Overstock.com, Inc. (Archive, merged with Bed Bath and Beyond September 2023) on 9/1/2023.
TV
Last ran on ESPN on 7/9/2023.
Print
Last ran on Grower Talks in the 09/2023 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Scotts Miracle-Gro and its subsidiaries.
Native
Last ran on Overstock.com, Inc. (Archive, merged with Bed Bath and Beyond September 2023) on 9/1/2023.
TV
Last ran on ESPN on 7/9/2023.
Print
Last ran on Grower Talks in the 09/2023 issue.
Native
Last ran on Overstock.com, Inc. (Archive, merged with Bed Bath and Beyond September 2023) on 9/1/2023.
TV
Last ran on ESPN on 7/9/2023.
Print
Last ran on Grower Talks in the 09/2023 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Scotts Miracle-Gro Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- Scotts Miracle-Gro recently placed a direct ad on www.overstock.com/. See where else they recently placed direct ads.
- Scotts Miracle-Gro recently placed a programmatic ad on www.youtube.com/sports. In the last 12 months, they have partnered with Google and 14 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Scotts Miracle-Gro Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- Scotts Miracle-Gro recently placed a direct ad on www.overstock.com/. See where else they recently placed direct ads.
- Scotts Miracle-Gro recently placed a programmatic ad on www.youtube.com/sports. In the last 12 months, they have partnered with Google and 14 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,897 new product launches overall.
Scotts Miracle-Gro launched a campaign supporting 1 new product line in the last twelve months, Scotts Grass Seed.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,897 new product launches overall.
Scotts Miracle-Gro launched a campaign supporting 1 new product line in the last twelve months, Scotts Grass Seed.