Sensodyne Advertiser Profile


Sensodyne
Toothpaste
184 Liberty Corner Road, Warren, NJ US 07059
(908) 293-4000
Sensodyne is part of:

Sensodyne is part of GlaxoSmithKline, Plc. They spent under 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Sensodyne launched and advertised 1 new product in the past twelve months.

We have 51 people on file in marketing roles at Sensodyne, and 31 at their agencies.

Summary


Sensodyne is part of GlaxoSmithKline, Plc. They spent under 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Sensodyne launched and advertised 1 new product in the past twelve months.

We have 51 people on file in marketing roles at Sensodyne, and 31 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 82 decision makers for you to contact at Sensodyne, including Executives, Strategists, Media Buyers and Agency contacts.


Gilles S.
Global Marketing and Access Lead anti-SAP Amyloidosis and Global Marketing Director IBAT and albiglutide

Glenn M.
Senior Vice President Managing Director and Senior Partner

Steven R.
Director of North American Media and Procurement, Consumer and Pharmaceutical Divisions

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 82 decision makers for you to contact at Sensodyne, including Executives, Strategists, Media Buyers and Agency contacts.


Gilles S.
Global Marketing and Access Lead anti-SAP Amyloidosis and Global Marketing Director IBAT and albiglutide

Glenn M.
Senior Vice President Managing Director and Senior Partner

Steven R.
Director of North American Media and Procurement, Consumer and Pharmaceutical Divisions

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Sensodyne and its subsidiaries.
Video
Video
Last ran on BabyCenter on 11/9/2018.
TV
TV
Last ran on REELZ on 11/8/2018.
Print
Print
Last ran on CDA Essentials in the 11/2018 issue.
Video
Video
Last ran on BabyCenter on 11/9/2018.
TV
TV
Last ran on REELZ on 11/8/2018.
Print
Print
Last ran on CDA Essentials in the 11/2018 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Sensodyne and its subsidiaries.
Video
Video
Last ran on BabyCenter on 11/9/2018.
TV
TV
Last ran on REELZ on 11/8/2018.
Print
Print
Last ran on CDA Essentials in the 11/2018 issue.
Video
Video
Last ran on BabyCenter on 11/9/2018.
TV
TV
Last ran on REELZ on 11/8/2018.
Print
Print
Last ran on CDA Essentials in the 11/2018 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Sensodyne Advertising Spend:
OVER 100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Sensodyne Advertising Spend:
OVER 100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
Sensodyne campaigns first seen Sep 2018.
Sensodyne launched a campaign supporting 1 new product line in the last twelve months, Sensodyne ProNamel Strong & Bright Collection.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
Sensodyne campaigns first seen Sep 2018.
Sensodyne launched a campaign supporting 1 new product line in the last twelve months, Sensodyne ProNamel Strong & Bright Collection.