Sirius XM Radio Advertiser Profile


Sirius XM Radio
Satellite Radio
8550 Freeport Parkway, Irving, TX US 75063
(212) 584-5100
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Sirius XM Radio is part of Liberty Media Corporation. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Sirius XM Radio launched and advertised 31 new products in the past twelve months.

We have 28 people on file in marketing roles at Sirius XM Radio, and 3 at their agencies.

Summary


Sirius XM Radio is part of Liberty Media Corporation. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Sirius XM Radio launched and advertised 31 new products in the past twelve months.

We have 28 people on file in marketing roles at Sirius XM Radio, and 3 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 31 decision makers for you to contact at Sirius XM Radio, including Executives, Strategists, and Media Buyers.


Denise K.
Chief Marketing Officer

Wesley M.
Vice President, Director, Sports

Beth L.
Senior Marketing Manager, Digital Channel

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 31 decision makers for you to contact at Sirius XM Radio, including Executives, Strategists, and Media Buyers.


Denise K.
Chief Marketing Officer

Wesley M.
Vice President, Director, Sports

Beth L.
Senior Marketing Manager, Digital Channel

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Sirius XM Radio and its subsidiaries.
Display
Display
Last ran on Scouting on 7/20/2021.
TV
TV
Last ran on Viceland (formerly H2) on 6/9/2021.
Print
Print
Last ran on Soundings in the 07/2021 issue.
Display
Display
Last ran on Scouting on 7/20/2021.
TV
TV
Last ran on Viceland (formerly H2) on 6/9/2021.
Print
Print
Last ran on Soundings in the 07/2021 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Sirius XM Radio and its subsidiaries.
Display
Display
Last ran on Scouting on 7/20/2021.
TV
TV
Last ran on Viceland (formerly H2) on 6/9/2021.
Print
Print
Last ran on Soundings in the 07/2021 issue.
Display
Display
Last ran on Scouting on 7/20/2021.
TV
TV
Last ran on Viceland (formerly H2) on 6/9/2021.
Print
Print
Last ran on Soundings in the 07/2021 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Sirius XM Radio Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Sirius XM Radio Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 33,930 new product launches overall.
Sirius XM Radio campaigns first seen May 2021.
Sirius XM Radio launched campaigns supporting 31 new product lines in the last twelve months, including Mad Dog Sports Radio.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 33,930 new product launches overall.
Sirius XM Radio campaigns first seen May 2021.
Sirius XM Radio launched campaigns supporting 31 new product lines in the last twelve months, including Mad Dog Sports Radio.