Skoal Advertiser Profile


Skoal
Chewing Tobacco
6601 West Broad Street, Richmond, VA US 23230
(804) 274-2200
Skoal is part of:

Skoal is part of Altria Group, Inc.. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Skoal launched and advertised 1 new product in the past twelve months.

We have 12 people on file in marketing roles at Skoal, and 3 at their agencies.

Summary


Skoal is part of Altria Group, Inc.. They spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Skoal launched and advertised 1 new product in the past twelve months.

We have 12 people on file in marketing roles at Skoal, and 3 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 15 decision makers for you to contact at Skoal, including Executives, Strategists, Media Buyers and Agency contacts.


Jody B.
Vice President of Strategy and Business Development

Jordan L.
Director of Experience Design

Tessa A.
Senior Brand Manager

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 15 decision makers for you to contact at Skoal, including Executives, Strategists, Media Buyers and Agency contacts.


Jody B.
Vice President of Strategy and Business Development

Jordan L.
Director of Experience Design

Tessa A.
Senior Brand Manager

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Skoal and its subsidiaries.
Display
Display
Last ran on HelloBeautiful on 12/25/2018.
Print
Print
Last ran on NACS Magazine in the 06/2019 issue.
Print
Print
Last ran on Convenience Store Decisions in the 06/2019 issue.
Display
Display
Last ran on HelloBeautiful on 12/25/2018.
Print
Print
Last ran on NACS Magazine in the 06/2019 issue.
Print
Print
Last ran on Convenience Store Decisions in the 06/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Skoal and its subsidiaries.
Display
Display
Last ran on HelloBeautiful on 12/25/2018.
Print
Print
Last ran on NACS Magazine in the 06/2019 issue.
Print
Print
Last ran on Convenience Store Decisions in the 06/2019 issue.
Display
Display
Last ran on HelloBeautiful on 12/25/2018.
Print
Print
Last ran on NACS Magazine in the 06/2019 issue.
Print
Print
Last ran on Convenience Store Decisions in the 06/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Skoal Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Skoal Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 20,304 new product launches overall.
Use MediaRadar to stay current on new product launches for Skoal.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 20,304 new product launches overall.
Use MediaRadar to stay current on new product launches for Skoal.