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  • Media Spend
  • New Product Launches

Sleep Number spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Sleep Number launched and advertised 1 new product in the past twelve months.

We have 7 people on file in marketing roles at Sleep Number.

Summary


Sleep Number spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Sleep Number launched and advertised 1 new product in the past twelve months.

We have 7 people on file in marketing roles at Sleep Number.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 7 decision makers for you to contact at Sleep Number, including Executives, Strategists, Media Buyers and Agency contacts.


Kevin B.
EVP, Chief Marketing Officer

Kevin E.
Director, Marketing Data & Analytics

Brian B.
Sr. Team Lead, Digital Experience

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 7 decision makers for you to contact at Sleep Number, including Executives, Strategists, Media Buyers and Agency contacts.


Kevin B.
EVP, Chief Marketing Officer

Kevin E.
Director, Marketing Data & Analytics

Brian B.
Sr. Team Lead, Digital Experience

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Sleep Number and its subsidiaries.
Video
Video
Last ran on YouTube - Music Channels on 5/1/2024.
TV
TV
Last ran on REELZ on 5/18/2024.
Print
Print
Last ran on The Atlantic in the 05/2024 issue.
Video
Video
Last ran on YouTube - Music Channels on 5/1/2024.
TV
TV
Last ran on REELZ on 5/18/2024.
Print
Print
Last ran on The Atlantic in the 05/2024 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Sleep Number and its subsidiaries.
Video
Video
Last ran on YouTube - Music Channels on 5/1/2024.
TV
TV
Last ran on REELZ on 5/18/2024.
Print
Print
Last ran on The Atlantic in the 05/2024 issue.
Video
Video
Last ran on YouTube - Music Channels on 5/1/2024.
TV
TV
Last ran on REELZ on 5/18/2024.
Print
Print
Last ran on The Atlantic in the 05/2024 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Sleep Number Advertising Spend:
OVER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Sleep Number Advertising Spend:
OVER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,271 new product launches overall.
Sleep Number campaigns first seen Jan 2024.
Sleep Number launched a campaign supporting 1 new product line in the last twelve months, Sleep Number (Corporate).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,271 new product launches overall.
Sleep Number campaigns first seen Jan 2024.
Sleep Number launched a campaign supporting 1 new product line in the last twelve months, Sleep Number (Corporate).