SmileDirectClub spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. SmileDirectClub launched and advertised 3 new products in the past twelve months.

We have 12 people on file in marketing roles at SmileDirectClub, and 1 at their agency.

Summary


SmileDirectClub spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. SmileDirectClub launched and advertised 3 new products in the past twelve months.

We have 12 people on file in marketing roles at SmileDirectClub, and 1 at their agency.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 13 decision makers for you to contact at SmileDirectClub, including Executives, Strategists, Media Buyers and Agency contacts.


John S.
Chief Marketing Officer

Ken N.
Vice President and Associate Managing Director

Ashley M.
Director of Media Strategy

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 13 decision makers for you to contact at SmileDirectClub, including Executives, Strategists, Media Buyers and Agency contacts.


John S.
Chief Marketing Officer

Ken N.
Vice President and Associate Managing Director

Ashley M.
Director of Media Strategy

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by SmileDirectClub and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 5/4/2019.
Display
Display
Last ran on The Globe and Mail on 8/16/2019.
TV
TV
Last ran on Teen Nick on 8/16/2019.
Snapchat
Snapchat
Last ran on Snapchat on 5/4/2019.
Display
Display
Last ran on The Globe and Mail on 8/16/2019.
TV
TV
Last ran on Teen Nick on 8/16/2019.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by SmileDirectClub and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 5/4/2019.
Display
Display
Last ran on The Globe and Mail on 8/16/2019.
TV
TV
Last ran on Teen Nick on 8/16/2019.
Snapchat
Snapchat
Last ran on Snapchat on 5/4/2019.
Display
Display
Last ran on The Globe and Mail on 8/16/2019.
TV
TV
Last ran on Teen Nick on 8/16/2019.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
SmileDirectClub Advertising Spend:
OVER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
SmileDirectClub Advertising Spend:
OVER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,540 new product launches overall.
SmileDirectClub campaigns first seen Mar 2019.
SmileDirectClub launched campaigns supporting 3 new product lines in the last twelve months, including SmileDirectClub Bluetooth Aligners.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,540 new product launches overall.
SmileDirectClub campaigns first seen Mar 2019.
SmileDirectClub launched campaigns supporting 3 new product lines in the last twelve months, including SmileDirectClub Bluetooth Aligners.