Snyder's-Lance Advertiser Profile


Snyder's-Lance
Food Conglomerate
13515 Ballantyne Corporate Place, Charlotte, NC US 28277
(704) 554-1421
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Snyder's-Lance is part of Campbell Soup Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 100 different Media Properties in the last year across multiple Media formats. Snyder's-Lance launched and advertised 2 new products in the past twelve months.

We have 42 people on file in marketing roles at Snyder's-Lance, and 10 at their agencies.

Summary


Snyder's-Lance is part of Campbell Soup Company. They spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 100 different Media Properties in the last year across multiple Media formats. Snyder's-Lance launched and advertised 2 new products in the past twelve months.

We have 42 people on file in marketing roles at Snyder's-Lance, and 10 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 52 decision makers for you to contact at Snyder's-Lance, including Executives, Strategists, Media Buyers and Agency contacts.


Janda L.
Chief Marketing Officer

Lisa P.
Director

Karen M.
Vice President Integrated Marketing

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 52 decision makers for you to contact at Snyder's-Lance, including Executives, Strategists, Media Buyers and Agency contacts.


Janda L.
Chief Marketing Officer

Lisa P.
Director

Karen M.
Vice President Integrated Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Snyder's-Lance and its subsidiaries.
Native
Native
Last ran on POPSUGAR Inc. on 8/7/2020.
TV
TV
Last ran on WE Network on 7/19/2020.
Print
Print
Last ran on Bon Appetit in the 08/2020 issue.
Native
Native
Last ran on POPSUGAR Inc. on 8/7/2020.
TV
TV
Last ran on WE Network on 7/19/2020.
Print
Print
Last ran on Bon Appetit in the 08/2020 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Snyder's-Lance and its subsidiaries.
Native
Native
Last ran on POPSUGAR Inc. on 8/7/2020.
TV
TV
Last ran on WE Network on 7/19/2020.
Print
Print
Last ran on Bon Appetit in the 08/2020 issue.
Native
Native
Last ran on POPSUGAR Inc. on 8/7/2020.
TV
TV
Last ran on WE Network on 7/19/2020.
Print
Print
Last ran on Bon Appetit in the 08/2020 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Snyder's-Lance Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Snyder's-Lance Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,508 new product launches overall.
Snyder's-Lance campaigns first seen Nov 2019.
Snyder's-Lance launched campaigns supporting 2 new product lines in the last twelve months, including Kettle Foods.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,508 new product launches overall.
Snyder's-Lance campaigns first seen Nov 2019.
Snyder's-Lance launched campaigns supporting 2 new product lines in the last twelve months, including Kettle Foods.