Snyder's-Lance Advertiser Profile
Snyder's-Lance is part of Campbell Soup Company. They spent under $100 million on advertising in digital and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Snyder's-Lance last advertised a new product in March, 2023.
We have 17 people on file in marketing roles at Snyder's-Lance, and 6 at their agencies.
We have 17 people on file in marketing roles at Snyder's-Lance, and 6 at their agencies.
Summary
Snyder's-Lance is part of Campbell Soup Company. They spent under $100 million on advertising in digital and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Snyder's-Lance last advertised a new product in March, 2023.
We have 17 people on file in marketing roles at Snyder's-Lance, and 6 at their agencies.
We have 17 people on file in marketing roles at Snyder's-Lance, and 6 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 23 decision makers for you to contact at Snyder's-Lance, including Executives, Strategists, Media Buyers and Agency contacts.
Janda L.
Chief Marketing Officer, Campbell Snacks
Alicia C.
Associate Media Director
Stephen C.
Vice President Digital Commerce & Omni-Shopper Marketing
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 23 decision makers for you to contact at Snyder's-Lance, including Executives, Strategists, Media Buyers and Agency contacts.
Janda L.
Chief Marketing Officer, Campbell Snacks
Alicia C.
Associate Media Director
Stephen C.
Vice President Digital Commerce & Omni-Shopper Marketing
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Snyder's-Lance and its subsidiaries.
Native
Last ran on Kroger Precision Marketing on 3/1/2024.
TV
Last ran on Nick @ Nite on 6/5/2023.
Native
Last ran on Kroger Precision Marketing on 3/1/2024.
Native
Last ran on Kroger Precision Marketing on 3/1/2024.
TV
Last ran on Nick @ Nite on 6/5/2023.
Native
Last ran on Kroger Precision Marketing on 3/1/2024.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Snyder's-Lance and its subsidiaries.
Native
Last ran on Kroger Precision Marketing on 3/1/2024.
TV
Last ran on Nick @ Nite on 6/5/2023.
Native
Last ran on Kroger Precision Marketing on 3/1/2024.
Native
Last ran on Kroger Precision Marketing on 3/1/2024.
TV
Last ran on Nick @ Nite on 6/5/2023.
Native
Last ran on Kroger Precision Marketing on 3/1/2024.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Snyder's-Lance Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Snyder's-Lance recently bought a Native digital ad. See which other premium units they bought.
- Snyder's-Lance recently placed a direct ad on www.kroger.com/. See where else they recently placed direct ads.
- Snyder's-Lance recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Youtube and 5 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Snyder's-Lance Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Snyder's-Lance recently bought a Native digital ad. See which other premium units they bought.
- Snyder's-Lance recently placed a direct ad on www.kroger.com/. See where else they recently placed direct ads.
- Snyder's-Lance recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Youtube and 5 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,927 new product launches overall.
Use MediaRadar to stay current on new product launches for Snyder's-Lance.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,927 new product launches overall.
Use MediaRadar to stay current on new product launches for Snyder's-Lance.