Stanley Black & Decker Advertiser Profile
Technology Holding Company/Conglomerate
1000 Stanley Drive, New Britain, CT US 06053
(860) 973-2891
Stanley Black & Decker is part of:
Stanley Black & Decker spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Stanley Black & Decker launched and advertised 10 new products in the past twelve months.
We have 11 people on file in marketing roles at Stanley Black & Decker, and 3 at their agencies.
We have 11 people on file in marketing roles at Stanley Black & Decker, and 3 at their agencies.
Summary
Stanley Black & Decker spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Stanley Black & Decker launched and advertised 10 new products in the past twelve months.
We have 11 people on file in marketing roles at Stanley Black & Decker, and 3 at their agencies.
We have 11 people on file in marketing roles at Stanley Black & Decker, and 3 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 14 decision makers for you to contact at Stanley Black & Decker, including Executives, Strategists, Media Buyers and Agency contacts.
Bill H.
Vice President Marketing
Karla K.
VP of Marketing
Cory K.
Marketing Manager
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 14 decision makers for you to contact at Stanley Black & Decker, including Executives, Strategists, Media Buyers and Agency contacts.
Bill H.
Vice President Marketing
Karla K.
VP of Marketing
Cory K.
Marketing Manager
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Stanley Black & Decker and its subsidiaries.
Display
Last ran on The Network Journal on 7/1/2024.
TV
Last ran on FOX Sports 1 on 7/19/2024.
Print
Last ran on Professional Distributor in the 07/2024 issue.
Display
Last ran on The Network Journal on 7/1/2024.
TV
Last ran on FOX Sports 1 on 7/19/2024.
Print
Last ran on Professional Distributor in the 07/2024 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Stanley Black & Decker and its subsidiaries.
Display
Last ran on The Network Journal on 7/1/2024.
TV
Last ran on FOX Sports 1 on 7/19/2024.
Print
Last ran on Professional Distributor in the 07/2024 issue.
Display
Last ran on The Network Journal on 7/1/2024.
TV
Last ran on FOX Sports 1 on 7/19/2024.
Print
Last ran on Professional Distributor in the 07/2024 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Stanley Black & Decker Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- Stanley Black & Decker recently bought a Video digital ad. See which other premium units they bought.
- Stanley Black & Decker recently placed a direct ad on www.target.com/. See where else they recently placed direct ads.
- Stanley Black & Decker recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 17 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Stanley Black & Decker Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- Stanley Black & Decker recently bought a Video digital ad. See which other premium units they bought.
- Stanley Black & Decker recently placed a direct ad on www.target.com/. See where else they recently placed direct ads.
- Stanley Black & Decker recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 17 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,873 new product launches overall.
Stanley Black & Decker launched campaigns supporting 10 new product lines in the last twelve months, including Craftsman Overdrive.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 25,873 new product launches overall.
Stanley Black & Decker launched campaigns supporting 10 new product lines in the last twelve months, including Craftsman Overdrive.