Stanley Black & Decker Advertiser Profile


Stanley Black & Decker
Technology Holding Company/Conglomerate
1000 Stanley Drive, New Britain, CT US 06053
Stanley Black & Decker is part of:
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Stanley Black & Decker spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Stanley Black & Decker launched and advertised 5 new products in the past twelve months.

We have 18 people on file in marketing roles at Stanley Black & Decker, and 5 at their agencies.

Summary


Stanley Black & Decker spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Stanley Black & Decker launched and advertised 5 new products in the past twelve months.

We have 18 people on file in marketing roles at Stanley Black & Decker, and 5 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 23 decision makers for you to contact at Stanley Black & Decker, including Executives, Strategists, Media Buyers and Agency contacts.


Allison N.
President of Global Hand Tools, Power Tool Accessories and Storage

Lisa H.
Media Supervisor

Megan P.
Director of Digital Marketing for Global Customer Experience l Outdoor

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 23 decision makers for you to contact at Stanley Black & Decker, including Executives, Strategists, Media Buyers and Agency contacts.


Allison N.
President of Global Hand Tools, Power Tool Accessories and Storage

Lisa H.
Media Supervisor

Megan P.
Director of Digital Marketing for Global Customer Experience l Outdoor

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Stanley Black & Decker and its subsidiaries.
Video
Video
Last ran on YouTube - Sports Channels on 6/30/2022.
TV
TV
Last ran on DIY on 6/26/2022.
Print
Print
Last ran on City Parent (Toronto) in the 07/2022 issue.
Video
Video
Last ran on YouTube - Sports Channels on 6/30/2022.
TV
TV
Last ran on DIY on 6/26/2022.
Print
Print
Last ran on City Parent (Toronto) in the 07/2022 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Stanley Black & Decker and its subsidiaries.
Video
Video
Last ran on YouTube - Sports Channels on 6/30/2022.
TV
TV
Last ran on DIY on 6/26/2022.
Print
Print
Last ran on City Parent (Toronto) in the 07/2022 issue.
Video
Video
Last ran on YouTube - Sports Channels on 6/30/2022.
TV
TV
Last ran on DIY on 6/26/2022.
Print
Print
Last ran on City Parent (Toronto) in the 07/2022 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Stanley Black & Decker Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Stanley Black & Decker Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 38,901 new product launches overall.
Stanley Black & Decker campaigns first seen Oct 2021.
Stanley Black & Decker launched campaigns supporting 5 new product lines in the last twelve months, including Dewalt Cordless Batteries.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 38,901 new product launches overall.
Stanley Black & Decker campaigns first seen Oct 2021.
Stanley Black & Decker launched campaigns supporting 5 new product lines in the last twelve months, including Dewalt Cordless Batteries.