The Allstate Advertiser Profile


The Allstate
Insurance
2012 Corporate Lane, Suite 108, Naperville, IL US 60563
(847) 402-5000

The Allstate spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. The Allstate launched and advertised 24 new products in the past twelve months.

We have 30 people on file in marketing roles at The Allstate, and 16 at their agencies.

Summary


The Allstate spent under $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. The Allstate launched and advertised 24 new products in the past twelve months.

We have 30 people on file in marketing roles at The Allstate, and 16 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 46 decision makers for you to contact at The Allstate, including Executives, Strategists, Media Buyers and Agency contacts.


Elizabeth B.
Executive Vice President and Chief Marketing, Innovation and Corporate Relations Officer

Dan M.
Vice President and Director of Cross Channel Activation

Nilutpal P.
Head of Integrated Media Strategy and Execution

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 46 decision makers for you to contact at The Allstate, including Executives, Strategists, Media Buyers and Agency contacts.


Elizabeth B.
Executive Vice President and Chief Marketing, Innovation and Corporate Relations Officer

Dan M.
Vice President and Director of Cross Channel Activation

Nilutpal P.
Head of Integrated Media Strategy and Execution

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by The Allstate and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 10/28/2019.
Display
Display
Last ran on Community Impact Cy-Fair on 11/8/2019.
TV
TV
Last ran on DIY on 11/11/2019.
Snapchat
Snapchat
Last ran on Snapchat on 10/28/2019.
Display
Display
Last ran on Community Impact Cy-Fair on 11/8/2019.
TV
TV
Last ran on DIY on 11/11/2019.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by The Allstate and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 10/28/2019.
Display
Display
Last ran on Community Impact Cy-Fair on 11/8/2019.
TV
TV
Last ran on DIY on 11/11/2019.
Snapchat
Snapchat
Last ran on Snapchat on 10/28/2019.
Display
Display
Last ran on Community Impact Cy-Fair on 11/8/2019.
TV
TV
Last ran on DIY on 11/11/2019.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
The Allstate Advertising Spend:
OVER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
The Allstate Advertising Spend:
OVER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 35,088 new product launches overall.
The Allstate campaigns first seen Mar 2019.
The Allstate launched campaigns supporting 24 new product lines in the last twelve months, including Anthony Pomponio (Anthony Pomponio Agency).

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 35,088 new product launches overall.
The Allstate campaigns first seen Mar 2019.
The Allstate launched campaigns supporting 24 new product lines in the last twelve months, including Anthony Pomponio (Anthony Pomponio Agency).