The Coca-Cola Company Advertiser Profile


The Coca-Cola Company
Beverage Conglomerate
One Coca-Cola Plaza, Atlanta, GA US 30313
(404) 676-2121

The Coca-Cola Company spent under 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. The Coca-Cola Company launched and advertised 12 new products in the past twelve months.

We have 59 people on file in marketing roles at The Coca-Cola Company, and 64 at their agencies.

Summary


The Coca-Cola Company spent under 100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. The Coca-Cola Company launched and advertised 12 new products in the past twelve months.

We have 59 people on file in marketing roles at The Coca-Cola Company, and 64 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 123 decision makers for you to contact at The Coca-Cola Company, including Executives, Strategists, Media Buyers and Agency contacts.


David G.
Chief Digital Officer

Lauren H.
Vice President and Strategy Director

Kimberly G.
Global Group Director of Digital Marketing

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 123 decision makers for you to contact at The Coca-Cola Company, including Executives, Strategists, Media Buyers and Agency contacts.


David G.
Chief Digital Officer

Lauren H.
Vice President and Strategy Director

Kimberly G.
Global Group Director of Digital Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by The Coca-Cola Company and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 10/23/2018.
Display
Display
Last ran on QSR on 11/10/2018.
TV
TV
Last ran on Bravo on 11/8/2018.
Snapchat
Snapchat
Last ran on Snapchat on 10/23/2018.
Display
Display
Last ran on QSR on 11/10/2018.
TV
TV
Last ran on Bravo on 11/8/2018.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by The Coca-Cola Company and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 10/23/2018.
Display
Display
Last ran on QSR on 11/10/2018.
TV
TV
Last ran on Bravo on 11/8/2018.
Snapchat
Snapchat
Last ran on Snapchat on 10/23/2018.
Display
Display
Last ran on QSR on 11/10/2018.
TV
TV
Last ran on Bravo on 11/8/2018.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
The Coca-Cola Company Advertising Spend:
OVER 100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
The Coca-Cola Company Advertising Spend:
OVER 100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
The Coca-Cola Company campaigns first seen Oct 2018.
The Coca-Cola Company launched campaigns supporting 12 new product lines in the last twelve months, including Coca-Cola Events.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 7,961 new product launches overall.
The Coca-Cola Company campaigns first seen Oct 2018.
The Coca-Cola Company launched campaigns supporting 12 new product lines in the last twelve months, including Coca-Cola Events.