The Hartford Advertiser Profile
The Hartford is part of The Hartford Financial Services Group, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. The Hartford launched and advertised 3 new products in the past twelve months.
We have 15 people on file in marketing roles at The Hartford.
We have 15 people on file in marketing roles at The Hartford.
Summary
The Hartford is part of The Hartford Financial Services Group, Inc.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. The Hartford launched and advertised 3 new products in the past twelve months.
We have 15 people on file in marketing roles at The Hartford.
We have 15 people on file in marketing roles at The Hartford.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 15 decision makers for you to contact at The Hartford, including Executives, Strategists, Media Buyers and Agency contacts.
Laura M.
Chief Marketing Officer
Jennifer P.
Digital Product Owner
Brandon D.
Assistant Director, Digital Media
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 15 decision makers for you to contact at The Hartford, including Executives, Strategists, Media Buyers and Agency contacts.
Laura M.
Chief Marketing Officer
Jennifer P.
Digital Product Owner
Brandon D.
Assistant Director, Digital Media
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by The Hartford and its subsidiaries.
Native
Last ran on AARP.org on 11/1/2024.
TV
Last ran on FETV on 10/13/2024.
Print
Last ran on Business Insurance in the 11/2024 issue.
Native
Last ran on AARP.org on 11/1/2024.
TV
Last ran on FETV on 10/13/2024.
Print
Last ran on Business Insurance in the 11/2024 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by The Hartford and its subsidiaries.
Native
Last ran on AARP.org on 11/1/2024.
TV
Last ran on FETV on 10/13/2024.
Print
Last ran on Business Insurance in the 11/2024 issue.
Native
Last ran on AARP.org on 11/1/2024.
TV
Last ran on FETV on 10/13/2024.
Print
Last ran on Business Insurance in the 11/2024 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
The Hartford Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- The Hartford recently bought a Video digital ad. See which other premium units they bought.
- The Hartford recently placed a direct ad on www.aarp.org/. See where else they recently placed direct ads.
- The Hartford recently placed a programmatic ad on www.insurancejournal.com. In the last 12 months, they have partnered with Google and 7 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
The Hartford Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- The Hartford recently bought a Video digital ad. See which other premium units they bought.
- The Hartford recently placed a direct ad on www.aarp.org/. See where else they recently placed direct ads.
- The Hartford recently placed a programmatic ad on www.insurancejournal.com. In the last 12 months, they have partnered with Google and 7 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
The Hartford launched campaigns supporting 3 new product lines in the last twelve months, including The Hartford Commercial Insurance.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 27,397 new product launches overall.
The Hartford launched campaigns supporting 3 new product lines in the last twelve months, including The Hartford Commercial Insurance.