The Neiman Marcus Group Advertiser Profile


The Neiman Marcus Group
Retailer Holding Company/Conglomerate
1618 Main Street, One Marcus Square, Dallas, TX US 75201
(214) 741-6911

The Neiman Marcus Group spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. The Neiman Marcus Group launched and advertised 5 new products in the past twelve months.

We have 17 people on file in marketing roles at The Neiman Marcus Group.

Summary


The Neiman Marcus Group spent under $100 million on advertising in digital and print in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. The Neiman Marcus Group launched and advertised 5 new products in the past twelve months.

We have 17 people on file in marketing roles at The Neiman Marcus Group.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 17 decision makers for you to contact at The Neiman Marcus Group, including Executives, Strategists, Media Buyers and Agency contacts.


Mark M.
Vice President of Media and Marketing Strategy

Jenni W.
Integrated Brand Marketing Director of Neiman Marcus and Horchow

Heather B.
Digital Media Manager

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 17 decision makers for you to contact at The Neiman Marcus Group, including Executives, Strategists, Media Buyers and Agency contacts.


Mark M.
Vice President of Media and Marketing Strategy

Jenni W.
Integrated Brand Marketing Director of Neiman Marcus and Horchow

Heather B.
Digital Media Manager

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by The Neiman Marcus Group and its subsidiaries.
Display
Display
Last ran on Allure on 10/18/2019.
Print
Print
Last ran on New York Post in the 10/2019 issue.
Display
Display
Last ran on Elle Canada on 10/18/2019.
Display
Display
Last ran on Allure on 10/18/2019.
Print
Print
Last ran on New York Post in the 10/2019 issue.
Display
Display
Last ran on Elle Canada on 10/18/2019.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by The Neiman Marcus Group and its subsidiaries.
Display
Display
Last ran on Allure on 10/18/2019.
Print
Print
Last ran on New York Post in the 10/2019 issue.
Display
Display
Last ran on Elle Canada on 10/18/2019.
Display
Display
Last ran on Allure on 10/18/2019.
Print
Print
Last ran on New York Post in the 10/2019 issue.
Display
Display
Last ran on Elle Canada on 10/18/2019.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
The Neiman Marcus Group Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
The Neiman Marcus Group Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 20,304 new product launches overall.
The Neiman Marcus Group campaigns first seen Aug 2019.
The Neiman Marcus Group launched campaigns supporting 5 new product lines in the last twelve months, including Bergdorf Goodman Fragrances.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 20,304 new product launches overall.
The Neiman Marcus Group campaigns first seen Aug 2019.
The Neiman Marcus Group launched campaigns supporting 5 new product lines in the last twelve months, including Bergdorf Goodman Fragrances.