Theraflu Advertiser Profile


Theraflu
Flu OTC Drug
184 Liberty Corner Road, Warren, NJ US 07059
(908) 293-4000

Theraflu is part of GlaxoSmithKline, Plc. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Theraflu launched and advertised 3 new products in the past twelve months.

We have 58 people on file in marketing roles at Theraflu, and 20 at their agencies.

Summary


Theraflu is part of GlaxoSmithKline, Plc. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Theraflu launched and advertised 3 new products in the past twelve months.

We have 58 people on file in marketing roles at Theraflu, and 20 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 78 decision makers for you to contact at Theraflu, including Executives, Strategists, Media Buyers and Agency contacts.


Judy B.
Global Brand Leader, Excedrin and Legacy Brands

Erin H.
Senior Vice President, Media

Debbie W.
Global Marketing Director of Switch and Innovation

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 78 decision makers for you to contact at Theraflu, including Executives, Strategists, Media Buyers and Agency contacts.


Judy B.
Global Brand Leader, Excedrin and Legacy Brands

Erin H.
Senior Vice President, Media

Debbie W.
Global Marketing Director of Switch and Innovation

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Theraflu and its subsidiaries.
Display
Display
Last ran on Runner's World on 3/22/2019.
TV
TV
Last ran on TV Land on 3/4/2019.
Print
Print
Last ran on Mass Market Retailers in the 01/2019 issue.
Display
Display
Last ran on Runner's World on 3/22/2019.
TV
TV
Last ran on TV Land on 3/4/2019.
Print
Print
Last ran on Mass Market Retailers in the 01/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Theraflu and its subsidiaries.
Display
Display
Last ran on Runner's World on 3/22/2019.
TV
TV
Last ran on TV Land on 3/4/2019.
Print
Print
Last ran on Mass Market Retailers in the 01/2019 issue.
Display
Display
Last ran on Runner's World on 3/22/2019.
TV
TV
Last ran on TV Land on 3/4/2019.
Print
Print
Last ran on Mass Market Retailers in the 01/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Theraflu Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Theraflu Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,639 new product launches overall.
Theraflu campaigns first seen Oct 2018.
Theraflu launched campaigns supporting 3 new product lines in the last twelve months, including Theraflu PowerPods.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,639 new product launches overall.
Theraflu campaigns first seen Oct 2018.
Theraflu launched campaigns supporting 3 new product lines in the last twelve months, including Theraflu PowerPods.