Truth Initiative Advertiser Profile


Truth Initiative
Anti-Smoking & Anti-Tobacco Organizations
900 G Street Nw, Fourth Floor, Washington, DC US 20001
(202) 454-5555
Truth Initiative is part of:
MediaRadar 114 West 41st Street, New York, NY 10036 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Truth Initiative is part of American Legacy Foundation. They spent under $100 million on advertising in digital and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Truth Initiative launched and advertised 1 new product in the past twelve months.

We have 17 people on file in marketing roles at Truth Initiative, and 2 at their agencies.

Summary


Truth Initiative is part of American Legacy Foundation. They spent under $100 million on advertising in digital and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Truth Initiative launched and advertised 1 new product in the past twelve months.

We have 17 people on file in marketing roles at Truth Initiative, and 2 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 19 decision makers for you to contact at Truth Initiative, including Executives, Strategists, Media Buyers and Agency contacts.


Amanda G.
Chief Health Officer

RG L.
Chief Strategy Officer

Amoreena C.
Digital Advocacy Specialist

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 19 decision makers for you to contact at Truth Initiative, including Executives, Strategists, Media Buyers and Agency contacts.


Amanda G.
Chief Health Officer

RG L.
Chief Strategy Officer

Amoreena C.
Digital Advocacy Specialist

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Truth Initiative and its subsidiaries.
Video
Video
Last ran on YouTube - Music Channels on 11/1/2025.
TV
TV
Last ran on WHIZ on 11/3/2025.
Video
Video
Last ran on YouTube - Art, Craft & Hobby Channels on 11/1/2025.
Video
Video
Last ran on YouTube - Music Channels on 11/1/2025.
TV
TV
Last ran on WHIZ on 11/3/2025.
Video
Video
Last ran on YouTube - Art, Craft & Hobby Channels on 11/1/2025.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Truth Initiative and its subsidiaries.
Video
Video
Last ran on YouTube - Music Channels on 11/1/2025.
TV
TV
Last ran on WHIZ on 11/3/2025.
Video
Video
Last ran on YouTube - Art, Craft & Hobby Channels on 11/1/2025.
Video
Video
Last ran on YouTube - Music Channels on 11/1/2025.
TV
TV
Last ran on WHIZ on 11/3/2025.
Video
Video
Last ran on YouTube - Art, Craft & Hobby Channels on 11/1/2025.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Truth Initiative Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Truth Initiative Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 31,247 new product launches overall.
Truth Initiative campaigns first seen Mar 2025.
Truth Initiative launched a campaign supporting 1 new product line in the last twelve months, Drop the Illusion.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 31,247 new product launches overall.
Truth Initiative campaigns first seen Mar 2025.
Truth Initiative launched a campaign supporting 1 new product line in the last twelve months, Drop the Illusion.