Uncle Ben's Advertiser Profile
Uncle Ben's is part of:
Uncle Ben's is part of Mars, Incorporated. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on under 50 different Media Properties in the last year across multiple Media formats. Uncle Ben's last advertised a new product in October, 2021.
We have 23 people on file in marketing roles at Uncle Ben's, and 10 at their agencies.
We have 23 people on file in marketing roles at Uncle Ben's, and 10 at their agencies.
Summary
Uncle Ben's is part of Mars, Incorporated. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on under 50 different Media Properties in the last year across multiple Media formats. Uncle Ben's last advertised a new product in October, 2021.
We have 23 people on file in marketing roles at Uncle Ben's, and 10 at their agencies.
We have 23 people on file in marketing roles at Uncle Ben's, and 10 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 33 decision makers for you to contact at Uncle Ben's, including Executives, Strategists, Media Buyers and Agency contacts.
Lisa C.
Vice President of Corporate Affairs, Mars Pet Nutrition North America
Ronald M.
EVP, Cultural Investment & Strategy Lead
Rachel C.
Senior Director Human Resources- Digital Demand Transformation
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 33 decision makers for you to contact at Uncle Ben's, including Executives, Strategists, Media Buyers and Agency contacts.
Lisa C.
Vice President of Corporate Affairs, Mars Pet Nutrition North America
Ronald M.
EVP, Cultural Investment & Strategy Lead
Rachel C.
Senior Director Human Resources- Digital Demand Transformation
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Uncle Ben's.
Native
Last ran on Wal-Mart on 12/26/2022.
TV
Last ran on BET on 7/24/2022.
Print
Last ran on Food Network Magazine in the 11/2022 issue.
Native
Last ran on Wal-Mart on 12/26/2022.
TV
Last ran on BET on 7/24/2022.
Print
Last ran on Food Network Magazine in the 11/2022 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Uncle Ben's.
Native
Last ran on Wal-Mart on 12/26/2022.
TV
Last ran on BET on 7/24/2022.
Print
Last ran on Food Network Magazine in the 11/2022 issue.
Native
Last ran on Wal-Mart on 12/26/2022.
TV
Last ran on BET on 7/24/2022.
Print
Last ran on Food Network Magazine in the 11/2022 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Uncle Ben's Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Uncle Ben's recently bought a Primetime Ads (Broadcast/Major Cable Networks) TV ad. See which other premium units they bought.
- Uncle Ben's recently placed a direct ad on www.target.com/. See where else they recently placed direct ads.
- Uncle Ben's recently placed a programmatic ad on www.target.com/. In the last 12 months, they have partnered with Google and 4 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Uncle Ben's Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Uncle Ben's recently bought a Primetime Ads (Broadcast/Major Cable Networks) TV ad. See which other premium units they bought.
- Uncle Ben's recently placed a direct ad on www.target.com/. See where else they recently placed direct ads.
- Uncle Ben's recently placed a programmatic ad on www.target.com/. In the last 12 months, they have partnered with Google and 4 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 28,121 new product launches overall.
Use MediaRadar to stay current on new product launches for Uncle Ben's.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 28,121 new product launches overall.
Use MediaRadar to stay current on new product launches for Uncle Ben's.