UPMC Health Plan Advertiser Profile
UPMC Health Plan is part of:
UPMC Health Plan is part of UPMC University of Pittsburgh Medical Center. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. UPMC Health Plan launched and advertised 2 new products in the past twelve months.
We have 25 people on file in marketing roles at UPMC Health Plan.
We have 25 people on file in marketing roles at UPMC Health Plan.
Summary
UPMC Health Plan is part of UPMC University of Pittsburgh Medical Center. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. UPMC Health Plan launched and advertised 2 new products in the past twelve months.
We have 25 people on file in marketing roles at UPMC Health Plan.
We have 25 people on file in marketing roles at UPMC Health Plan.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 25 decision makers for you to contact at UPMC Health Plan, including Executives, Strategists, Media Buyers and Agency contacts.
James T.
Chief Diversity, Inclusion & Talent Management Officer
Doug L.
Vice President, Digital Marketing Communications
Shelley M.
Digital Strategy Director
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 25 decision makers for you to contact at UPMC Health Plan, including Executives, Strategists, Media Buyers and Agency contacts.
James T.
Chief Diversity, Inclusion & Talent Management Officer
Doug L.
Vice President, Digital Marketing Communications
Shelley M.
Digital Strategy Director
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by UPMC Health Plan and its subsidiaries.
Video
Last ran on YouTube - Entertainment & Movies Channels on 11/1/2025.
TV
Last ran on WJET on 9/29/2025.
Print
Last ran on Pittsburgh Magazine in the 10/2025 issue.
Video
Last ran on YouTube - Entertainment & Movies Channels on 11/1/2025.
TV
Last ran on WJET on 9/29/2025.
Print
Last ran on Pittsburgh Magazine in the 10/2025 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by UPMC Health Plan and its subsidiaries.
Video
Last ran on YouTube - Entertainment & Movies Channels on 11/1/2025.
TV
Last ran on WJET on 9/29/2025.
Print
Last ran on Pittsburgh Magazine in the 10/2025 issue.
Video
Last ran on YouTube - Entertainment & Movies Channels on 11/1/2025.
TV
Last ran on WJET on 9/29/2025.
Print
Last ran on Pittsburgh Magazine in the 10/2025 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
UPMC Health Plan Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- UPMC Health Plan recently bought a Video digital ad. See which other premium units they bought.
- UPMC Health Plan recently placed a direct ad on www.insurancejournal.com. See where else they recently placed direct ads.
- UPMC Health Plan recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 5 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
UPMC Health Plan Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- UPMC Health Plan recently bought a Video digital ad. See which other premium units they bought.
- UPMC Health Plan recently placed a direct ad on www.insurancejournal.com. See where else they recently placed direct ads.
- UPMC Health Plan recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 5 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 30,651 new product launches overall.
UPMC Health Plan launched campaigns supporting 2 new product lines in the last twelve months, including UPMC Health Plan Other Corporate.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 30,651 new product launches overall.
UPMC Health Plan launched campaigns supporting 2 new product lines in the last twelve months, including UPMC Health Plan Other Corporate.