U.S. Department of Defense Advertiser Profile


U.S. Department of Defense
National Security Public Service
1400 Defense Pentagon, Washington, DC US 20301
(703) 571-3343
U.S. Department of Defense is part of:

U.S. Department of Defense spent over $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. U.S. Department of Defense launched and advertised 38 new products in the past twelve months.

We have 10 people on file in marketing roles at U.S. Department of Defense, and 19 at their agencies.

Summary


U.S. Department of Defense spent over $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. U.S. Department of Defense launched and advertised 38 new products in the past twelve months.

We have 10 people on file in marketing roles at U.S. Department of Defense, and 19 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 30 decision makers for you to contact at U.S. Department of Defense, including Executives, Strategists, Media Buyers and Agency contacts.


Randy L.
Chief of Advertising, Public Affairs and Strategic Engagement

Scott W.
Executive Director

Jerald M.
Director of Digital Marketing and Communication

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 30 decision makers for you to contact at U.S. Department of Defense, including Executives, Strategists, Media Buyers and Agency contacts.


Randy L.
Chief of Advertising, Public Affairs and Strategic Engagement

Scott W.
Executive Director

Jerald M.
Director of Digital Marketing and Communication

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by U.S. Department of Defense and its subsidiaries.
Display
Display
Last ran on Baltimore Magazine on 7/12/2019.
TV
TV
Last ran on NBA on 7/12/2019.
Print
Print
Last ran on New York Post in the 07/2019 issue.
Display
Display
Last ran on Baltimore Magazine on 7/12/2019.
TV
TV
Last ran on NBA on 7/12/2019.
Print
Print
Last ran on New York Post in the 07/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by U.S. Department of Defense and its subsidiaries.
Display
Display
Last ran on Baltimore Magazine on 7/12/2019.
TV
TV
Last ran on NBA on 7/12/2019.
Print
Print
Last ran on New York Post in the 07/2019 issue.
Display
Display
Last ran on Baltimore Magazine on 7/12/2019.
TV
TV
Last ran on NBA on 7/12/2019.
Print
Print
Last ran on New York Post in the 07/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
U.S. Department of Defense Advertising Spend:
OVER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
U.S. Department of Defense Advertising Spend:
OVER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 22,112 new product launches overall.
U.S. Department of Defense campaigns first seen Feb 2019.
U.S. Department of Defense launched campaigns supporting 38 new product lines in the last twelve months, including AAFES The Army and Air Force Exchange Service.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 22,112 new product launches overall.
U.S. Department of Defense campaigns first seen Feb 2019.
U.S. Department of Defense launched campaigns supporting 38 new product lines in the last twelve months, including AAFES The Army and Air Force Exchange Service.