Vicks DayQuil Advertiser Profile


Vicks DayQuil
Cold/Cough Medicine OTC Drug
1 P&G Plaza, Cincinnati, OH US 45202
(513) 983-1100

Vicks DayQuil is part of The Procter & Gamble Company. They spent under $100 million on advertising in digital and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 50 different Media Properties in the last year across multiple Media formats. Vicks DayQuil last advertised a new product in November, 2018.

We have 113 people on file in marketing roles at Vicks DayQuil, and 77 at their agencies.

Summary


Vicks DayQuil is part of The Procter & Gamble Company. They spent under $100 million on advertising in digital and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 50 different Media Properties in the last year across multiple Media formats. Vicks DayQuil last advertised a new product in November, 2018.

We have 113 people on file in marketing roles at Vicks DayQuil, and 77 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 190 decision makers for you to contact at Vicks DayQuil, including Executives, Strategists, Media Buyers and Agency contacts.


Marc P.
Chief Brand Officer

Jamie P.
Associate Multimedia Director (Wal-Mart)

Greg V.
Global Head of Sports and Entertainment Marketing and Partnerships

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 190 decision makers for you to contact at Vicks DayQuil, including Executives, Strategists, Media Buyers and Agency contacts.


Marc P.
Chief Brand Officer

Jamie P.
Associate Multimedia Director (Wal-Mart)

Greg V.
Global Head of Sports and Entertainment Marketing and Partnerships

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Vicks DayQuil and its subsidiaries.
Display
Display
Last ran on Yahoo! Sports on 1/14/2019.
TV
TV
Last ran on NFL Network on 12/6/2019.
TV
TV
Last ran on Destination America on 12/6/2019.
Display
Display
Last ran on Yahoo! Sports on 1/14/2019.
TV
TV
Last ran on NFL Network on 12/6/2019.
TV
TV
Last ran on Destination America on 12/6/2019.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Vicks DayQuil and its subsidiaries.
Display
Display
Last ran on Yahoo! Sports on 1/14/2019.
TV
TV
Last ran on NFL Network on 12/6/2019.
TV
TV
Last ran on Destination America on 12/6/2019.
Display
Display
Last ran on Yahoo! Sports on 1/14/2019.
TV
TV
Last ran on NFL Network on 12/6/2019.
TV
TV
Last ran on Destination America on 12/6/2019.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Vicks DayQuil Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Vicks DayQuil Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 33,761 new product launches overall.
Use MediaRadar to stay current on new product launches for Vicks DayQuil.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 33,761 new product launches overall.
Use MediaRadar to stay current on new product launches for Vicks DayQuil.