Vicks DayQuil Cold & Flu Advertiser Profile


Vicks DayQuil Cold & Flu
Cold/Cough Medicine OTC Drug
1 P&G Plaza, Cincinnati, OH US 45202
(513) 983-1100
Vicks DayQuil Cold & Flu is part of:

Vicks DayQuil Cold & Flu is part of The Procter & Gamble Company. They spent under $100 million on advertising in digital and national TV in the last year. They are currently not investing in any premium ad units, but advertised on under 50 different Media Properties in the last year across multiple Media formats. Vicks DayQuil Cold & Flu last advertised a new product in July, 2018.

We have 121 people on file in marketing roles at Vicks DayQuil Cold & Flu, and 112 at their agencies.

Summary


Vicks DayQuil Cold & Flu is part of The Procter & Gamble Company. They spent under $100 million on advertising in digital and national TV in the last year. They are currently not investing in any premium ad units, but advertised on under 50 different Media Properties in the last year across multiple Media formats. Vicks DayQuil Cold & Flu last advertised a new product in July, 2018.

We have 121 people on file in marketing roles at Vicks DayQuil Cold & Flu, and 112 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 233 decision makers for you to contact at Vicks DayQuil Cold & Flu, including Executives, Strategists, Media Buyers and Agency contacts.


Marc P.
Chief Brand Officer

Alexandra L.
Associate Communications Planner

Uttam M.
Brand Manager of Omni Innovation

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 233 decision makers for you to contact at Vicks DayQuil Cold & Flu, including Executives, Strategists, Media Buyers and Agency contacts.


Marc P.
Chief Brand Officer

Alexandra L.
Associate Communications Planner

Uttam M.
Brand Manager of Omni Innovation

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Vicks DayQuil Cold & Flu and its subsidiaries.
Video
Video
Last ran on CNN on 6/10/2019.
TV
TV
Last ran on ABC on 3/28/2019.
Display
Display
Last ran on Yahoo! Sports en Espanol on 2/14/2019.
Video
Video
Last ran on CNN on 6/10/2019.
TV
TV
Last ran on ABC on 3/28/2019.
Display
Display
Last ran on Yahoo! Sports en Espanol on 2/14/2019.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Vicks DayQuil Cold & Flu and its subsidiaries.
Video
Video
Last ran on CNN on 6/10/2019.
TV
TV
Last ran on ABC on 3/28/2019.
Display
Display
Last ran on Yahoo! Sports en Espanol on 2/14/2019.
Video
Video
Last ran on CNN on 6/10/2019.
TV
TV
Last ran on ABC on 3/28/2019.
Display
Display
Last ran on Yahoo! Sports en Espanol on 2/14/2019.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Vicks DayQuil Cold & Flu Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Vicks DayQuil Cold & Flu Advertising Spend:
UNDER $100 Million
Decreased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,540 new product launches overall.
Use MediaRadar to stay current on new product launches for Vicks DayQuil Cold & Flu.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 21,540 new product launches overall.
Use MediaRadar to stay current on new product launches for Vicks DayQuil Cold & Flu.