Volkswagen Group Advertiser Profile


Volkswagen Group
Automotive Group
2200 Ferdinand Porsche Drive, Herndon, VA US 20171
(248) 754-5000

Volkswagen Group spent over $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Volkswagen Group launched and advertised 29 new products in the past twelve months.

We have 32 people on file in marketing roles at Volkswagen Group, and 34 at their agencies.

Summary


Volkswagen Group spent over $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. Volkswagen Group launched and advertised 29 new products in the past twelve months.

We have 32 people on file in marketing roles at Volkswagen Group, and 34 at their agencies.

MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 66 decision makers for you to contact at Volkswagen Group, including Executives, Strategists, Media Buyers and Agency contacts.


Klaus Z.
President and Chief Executive Officer

Rayna F.
Supervisor, National Video Investment

Vanessa K.
Digital Content Manager

Key Contacts


MediaRadar helps advertising sales and agency business development teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 66 decision makers for you to contact at Volkswagen Group, including Executives, Strategists, Media Buyers and Agency contacts.


Klaus Z.
President and Chief Executive Officer

Rayna F.
Supervisor, National Video Investment

Vanessa K.
Digital Content Manager

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Volkswagen Group and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 8/7/2018.
Display
Display
Last ran on Ratchet+Wrench on 7/12/2019.
TV
TV
Last ran on Paramount Networks on 7/13/2019.
Snapchat
Snapchat
Last ran on Snapchat on 8/7/2018.
Display
Display
Last ran on Ratchet+Wrench on 7/12/2019.
TV
TV
Last ran on Paramount Networks on 7/13/2019.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Volkswagen Group and its subsidiaries.
Snapchat
Snapchat
Last ran on Snapchat on 8/7/2018.
Display
Display
Last ran on Ratchet+Wrench on 7/12/2019.
TV
TV
Last ran on Paramount Networks on 7/13/2019.
Snapchat
Snapchat
Last ran on Snapchat on 8/7/2018.
Display
Display
Last ran on Ratchet+Wrench on 7/12/2019.
TV
TV
Last ran on Paramount Networks on 7/13/2019.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Volkswagen Group Advertising Spend:
OVER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Volkswagen Group Advertising Spend:
OVER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 22,112 new product launches overall.
Volkswagen Group campaigns first seen Jul 2018.
Volkswagen Group launched campaigns supporting 29 new product lines in the last twelve months, including MAN Energy Solutions SE.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 22,112 new product launches overall.
Volkswagen Group campaigns first seen Jul 2018.
Volkswagen Group launched campaigns supporting 29 new product lines in the last twelve months, including MAN Energy Solutions SE.