Volkswagen Group Advertiser Profile
Volkswagen Group spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Volkswagen Group launched and advertised 151 new products in the past twelve months.
We have 17 people on file in marketing roles at Volkswagen Group, and 11 at their agencies.
We have 17 people on file in marketing roles at Volkswagen Group, and 11 at their agencies.
Summary
Volkswagen Group spent over $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 250 different Media Properties in the last year across multiple Media formats. Volkswagen Group launched and advertised 151 new products in the past twelve months.
We have 17 people on file in marketing roles at Volkswagen Group, and 11 at their agencies.
We have 17 people on file in marketing roles at Volkswagen Group, and 11 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 28 decision makers for you to contact at Volkswagen Group, including Executives, Strategists, Media Buyers and Agency contacts.
Reinhard F.
SVP, Strategy for VW NAR and VW Group
Katie R.
Digital Marketing Account Manager
Scott B.
Director, Marketing Communications
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 28 decision makers for you to contact at Volkswagen Group, including Executives, Strategists, Media Buyers and Agency contacts.
Reinhard F.
SVP, Strategy for VW NAR and VW Group
Katie R.
Digital Marketing Account Manager
Scott B.
Director, Marketing Communications
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Volkswagen Group and its subsidiaries.
Native
Last ran on Motor Trend on 3/1/2025.
TV
Last ran on NewsNation on 3/29/2025.
Print
Last ran on Las Vegas Review Journal in the 03/2025 issue.
Native
Last ran on Motor Trend on 3/1/2025.
TV
Last ran on NewsNation on 3/29/2025.
Print
Last ran on Las Vegas Review Journal in the 03/2025 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Volkswagen Group and its subsidiaries.
Native
Last ran on Motor Trend on 3/1/2025.
TV
Last ran on NewsNation on 3/29/2025.
Print
Last ran on Las Vegas Review Journal in the 03/2025 issue.
Native
Last ran on Motor Trend on 3/1/2025.
TV
Last ran on NewsNation on 3/29/2025.
Print
Last ran on Las Vegas Review Journal in the 03/2025 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Volkswagen Group Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- Volkswagen Group recently bought a Primetime Ads (Broadcast/Major Cable Networks) TV ad. See which other premium units they bought.
- Volkswagen Group recently placed a direct ad on www.hotrod.com/. See where else they recently placed direct ads.
- Volkswagen Group recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 23 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Volkswagen Group Advertising Spend:
OVER $100 Million
Decreased Spending YoY
- Volkswagen Group recently bought a Primetime Ads (Broadcast/Major Cable Networks) TV ad. See which other premium units they bought.
- Volkswagen Group recently placed a direct ad on www.hotrod.com/. See where else they recently placed direct ads.
- Volkswagen Group recently placed a programmatic ad on www.youtube.com/. In the last 12 months, they have partnered with Google and 23 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 45,545 new product launches overall.
Volkswagen Group launched campaigns supporting 151 new product lines in the last twelve months, including Audi Q5 Plug-in Hybrid - Purchase.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 45,545 new product launches overall.
Volkswagen Group launched campaigns supporting 151 new product lines in the last twelve months, including Audi Q5 Plug-in Hybrid - Purchase.