Water Pik Advertiser Profile
Water Pik is part of:
Water Pik is part of Church & Dwight Co., Inc.. They spent under $100 million on advertising in digital and print in the last year. They are currently not investing in any premium ad units, but advertised on over 100 different Media Properties in the last year across multiple Media formats. Water Pik launched and advertised 1 new product in the past twelve months.
We have 110 people on file in marketing roles at Water Pik, and 14 at their agencies.
We have 110 people on file in marketing roles at Water Pik, and 14 at their agencies.
Summary
Water Pik is part of Church & Dwight Co., Inc.. They spent under $100 million on advertising in digital and print in the last year. They are currently not investing in any premium ad units, but advertised on over 100 different Media Properties in the last year across multiple Media formats. Water Pik launched and advertised 1 new product in the past twelve months.
We have 110 people on file in marketing roles at Water Pik, and 14 at their agencies.
We have 110 people on file in marketing roles at Water Pik, and 14 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 125 decision makers for you to contact at Water Pik, including Executives, Strategists, Media Buyers and Agency contacts.
Barry B.
Executive Vice President & Chief Marketing Officer
Rachel A.
Associate Director, Planning
Corinne W.
Manager, Digital Strategy - Fabric Care
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 125 decision makers for you to contact at Water Pik, including Executives, Strategists, Media Buyers and Agency contacts.
Barry B.
Executive Vice President & Chief Marketing Officer
Rachel A.
Associate Director, Planning
Corinne W.
Manager, Digital Strategy - Fabric Care
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Water Pik and its subsidiaries.
Video
Last ran on YouTube - Gaming Channels on 1/1/2026.
Print
Last ran on Dimensions of Dental Hygiene in the 11/2025 issue.
Video
Last ran on YouTube - Spanish Language Entertainment & News Channels on 1/1/2026.
Video
Last ran on YouTube - Gaming Channels on 1/1/2026.
Print
Last ran on Dimensions of Dental Hygiene in the 11/2025 issue.
Video
Last ran on YouTube - Spanish Language Entertainment & News Channels on 1/1/2026.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Water Pik and its subsidiaries.
Video
Last ran on YouTube - Gaming Channels on 1/1/2026.
Print
Last ran on Dimensions of Dental Hygiene in the 11/2025 issue.
Video
Last ran on YouTube - Spanish Language Entertainment & News Channels on 1/1/2026.
Video
Last ran on YouTube - Gaming Channels on 1/1/2026.
Print
Last ran on Dimensions of Dental Hygiene in the 11/2025 issue.
Video
Last ran on YouTube - Spanish Language Entertainment & News Channels on 1/1/2026.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Water Pik Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Water Pik recently placed a direct ad on www.target.com/. See where else they recently placed direct ads.
- Water Pik recently placed a programmatic ad on www.youtube.com/music. In the last 12 months, they have partnered with Google and 3 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Water Pik Advertising Spend:
UNDER $100 Million
Decreased Spending YoY
- Water Pik recently placed a direct ad on www.target.com/. See where else they recently placed direct ads.
- Water Pik recently placed a programmatic ad on www.youtube.com/music. In the last 12 months, they have partnered with Google and 3 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,592 new product launches overall.
Water Pik launched a campaign supporting 1 new product line in the last twelve months, Waterpik Cordless.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,592 new product launches overall.
Water Pik launched a campaign supporting 1 new product line in the last twelve months, Waterpik Cordless.