Werther's Original Advertiser Profile
Werther's Original is part of:
Werther's Original is part of Storck USA, L.P.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Werther's Original last advertised a new product in March, 2023.
We have 4 people on file in marketing roles at Werther's Original, and 2 at their agencies.
We have 4 people on file in marketing roles at Werther's Original, and 2 at their agencies.
Summary
Werther's Original is part of Storck USA, L.P.. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 50 different Media Properties in the last year across multiple Media formats. Werther's Original last advertised a new product in March, 2023.
We have 4 people on file in marketing roles at Werther's Original, and 2 at their agencies.
We have 4 people on file in marketing roles at Werther's Original, and 2 at their agencies.
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 6 decision makers for you to contact at Werther's Original, including Executives, Strategists, Media Buyers and Agency contacts.
Kelly C.
President
Kristina G.
SVP, Managing Director - Planning
Kevin C.
Marketing Director
Key Contacts
MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.
We have identified 6 decision makers for you to contact at Werther's Original, including Executives, Strategists, Media Buyers and Agency contacts.
Kelly C.
President
Kristina G.
SVP, Managing Director - Planning
Kevin C.
Marketing Director
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Werther's Original and its subsidiaries.
Video
Last ran on YouTube - Comedy Channels on 4/1/2024.
TV
Last ran on GAC Family on 4/13/2024.
Print
Last ran on Chicago Tribune in the 03/2024 issue.
Video
Last ran on YouTube - Comedy Channels on 4/1/2024.
TV
Last ran on GAC Family on 4/13/2024.
Print
Last ran on Chicago Tribune in the 03/2024 issue.
Recent Ad Creative
MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Werther's Original and its subsidiaries.
Video
Last ran on YouTube - Comedy Channels on 4/1/2024.
TV
Last ran on GAC Family on 4/13/2024.
Print
Last ran on Chicago Tribune in the 03/2024 issue.
Video
Last ran on YouTube - Comedy Channels on 4/1/2024.
TV
Last ran on GAC Family on 4/13/2024.
Print
Last ran on Chicago Tribune in the 03/2024 issue.
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Werther's Original Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- Werther's Original recently bought a Video digital ad. See which other premium units they bought.
- Werther's Original recently placed a direct ad on www.target.com/. See where else they recently placed direct ads.
- Werther's Original recently placed a programmatic ad on www.youtube.com/gaming. In the last 12 months, they have partnered with Youtube and 3 other providers. Which providers do they use most?
Media Spend
MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Werther's Original Advertising Spend:
UNDER $100 Million
Increased Spending YoY
- Werther's Original recently bought a Video digital ad. See which other premium units they bought.
- Werther's Original recently placed a direct ad on www.target.com/. See where else they recently placed direct ads.
- Werther's Original recently placed a programmatic ad on www.youtube.com/gaming. In the last 12 months, they have partnered with Youtube and 3 other providers. Which providers do they use most?
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,927 new product launches overall.
Use MediaRadar to stay current on new product launches for Werther's Original.
New Product Launches
MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,927 new product launches overall.
Use MediaRadar to stay current on new product launches for Werther's Original.