Whiskas Advertiser Profile


Whiskas
Cat Food
6885 Elm Street, Mclean, VA US 22101
(703) 821-4900
Whiskas is part of:
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Whiskas is part of Mars, Incorporated. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Whiskas launched and advertised 3 new products in the past twelve months.

We have 29 people on file in marketing roles at Whiskas, and 11 at their agencies.

Summary


Whiskas is part of Mars, Incorporated. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Whiskas launched and advertised 3 new products in the past twelve months.

We have 29 people on file in marketing roles at Whiskas, and 11 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 41 decision makers for you to contact at Whiskas, including Executives, Strategists, Media Buyers and Agency contacts.


Mark Y.
Mars Wrigley Snacking: Media & Marketing Product Strategy Lead, Performance Data, Retail Media

Michael B.
Digital Strategy Manager

Amanda Z.
Associate Media Director

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 41 decision makers for you to contact at Whiskas, including Executives, Strategists, Media Buyers and Agency contacts.


Mark Y.
Mars Wrigley Snacking: Media & Marketing Product Strategy Lead, Performance Data, Retail Media

Michael B.
Digital Strategy Manager

Amanda Z.
Associate Media Director

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Whiskas and its subsidiaries.
Display
Display
Last ran on Dollar General on 11/1/2023.
TV
TV
Last ran on Nick @ Nite on 12/2/2023.
Print
Print
Last ran on Better Homes & Gardens in the 11/2023 issue.
Display
Display
Last ran on Dollar General on 11/1/2023.
TV
TV
Last ran on Nick @ Nite on 12/2/2023.
Print
Print
Last ran on Better Homes & Gardens in the 11/2023 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Whiskas and its subsidiaries.
Display
Display
Last ran on Dollar General on 11/1/2023.
TV
TV
Last ran on Nick @ Nite on 12/2/2023.
Print
Print
Last ran on Better Homes & Gardens in the 11/2023 issue.
Display
Display
Last ran on Dollar General on 11/1/2023.
TV
TV
Last ran on Nick @ Nite on 12/2/2023.
Print
Print
Last ran on Better Homes & Gardens in the 11/2023 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Whiskas Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Whiskas Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,094 new product launches overall.
Whiskas campaigns first seen Mar 2023.
Whiskas launched campaigns supporting 3 new product lines in the last twelve months, including Temptations Treats Tender Fills .

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 24,094 new product launches overall.
Whiskas campaigns first seen Mar 2023.
Whiskas launched campaigns supporting 3 new product lines in the last twelve months, including Temptations Treats Tender Fills .