Xiidra Advertiser Profile


Xiidra
Dry Eye Disease Prescription Drug
300 Shire Way, Lexington, MA US 02421
(617) 349-0200
MediaRadar 252 West 37th Street New York, NY 10018 855-723-2788
  • Ad Tech
  • Relevant Contact Info
  • View Recent Ad Creative
  • Media Spend
  • New Product Launches

Xiidra is part of Novartis AG. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Xiidra last advertised a new product in August, 2019.

We have 23 people on file in marketing roles at Xiidra, and 13 at their agencies.

Summary


Xiidra is part of Novartis AG. They spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Xiidra last advertised a new product in August, 2019.

We have 23 people on file in marketing roles at Xiidra, and 13 at their agencies.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 36 decision makers for you to contact at Xiidra, including Executives, Strategists, Media Buyers and Agency contacts.


Matteo T.
Head of Rheumatology Sales United States, Vice President

Lauren L.
Senior Associate

Doug N.
Associate Director of Digital, Omni-Channel Marketing

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 36 decision makers for you to contact at Xiidra, including Executives, Strategists, Media Buyers and Agency contacts.


Matteo T.
Head of Rheumatology Sales United States, Vice President

Lauren L.
Senior Associate

Doug N.
Associate Director of Digital, Omni-Channel Marketing

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Xiidra.
TV
TV
Last ran on Investigation Discovery on 9/12/2020.
Print
Print
Last ran on Better Homes & Gardens in the 09/2020 issue.
TV
TV
Last ran on OWN on 9/12/2020.
TV
TV
Last ran on Investigation Discovery on 9/12/2020.
Print
Print
Last ran on Better Homes & Gardens in the 09/2020 issue.
TV
TV
Last ran on OWN on 9/12/2020.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Xiidra.
TV
TV
Last ran on Investigation Discovery on 9/12/2020.
Print
Print
Last ran on Better Homes & Gardens in the 09/2020 issue.
TV
TV
Last ran on OWN on 9/12/2020.
TV
TV
Last ran on Investigation Discovery on 9/12/2020.
Print
Print
Last ran on Better Homes & Gardens in the 09/2020 issue.
TV
TV
Last ran on OWN on 9/12/2020.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Xiidra Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Xiidra Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,462 new product launches overall.
Use MediaRadar to stay current on new product launches for Xiidra.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 29,462 new product launches overall.
Use MediaRadar to stay current on new product launches for Xiidra.