Manulife Financial Advertiser Profile


Manulife Financial
Life Insurance
200 Bloor Street East, Toronto, ON CA M4W 1E5
(416) 926-3000

Manulife Financial spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Manulife Financial launched and advertised 6 new products in the past twelve months.

We have 10 people on file in marketing roles at Manulife Financial, and 2 at their agency.

Summary


Manulife Financial spent under $100 million on advertising in digital, print, and national TV in the last year. They invest in premium ad units and advertised on over 100 different Media Properties in the last year across multiple Media formats. Manulife Financial launched and advertised 6 new products in the past twelve months.

We have 10 people on file in marketing roles at Manulife Financial, and 2 at their agency.

MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 12 decision makers for you to contact at Manulife Financial, including Executives, Strategists, Media Buyers and Agency contacts.


Barbara G.
Chief Marketing Officer

Nicole O.
Partner, Group Director

Lindsay S.
Assistant Vice President and Digital Strategy Lead

Key Contacts


MediaRadar helps advertising sales teams reach the key decision makers at brands. Our contacts database includes full names, email addresses, specialties, agency relationships and phone numbers, and we verify each contact every 90 days to ensure you have the most current information.

We have identified 12 decision makers for you to contact at Manulife Financial, including Executives, Strategists, Media Buyers and Agency contacts.


Barbara G.
Chief Marketing Officer

Nicole O.
Partner, Group Director

Lindsay S.
Assistant Vice President and Digital Strategy Lead

MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Manulife Financial and its subsidiaries.
Display
Display
Last ran on ThinkAdvisor on 12/6/2019.
TV
TV
Last ran on BET on 12/6/2019.
Print
Print
Last ran on Barron's in the 11/2019 issue.
Display
Display
Last ran on ThinkAdvisor on 12/6/2019.
TV
TV
Last ran on BET on 12/6/2019.
Print
Print
Last ran on Barron's in the 11/2019 issue.

Recent Ad Creative


MediaRadar captures creative run on the top websites, magazines and national television stations for over 3 million brands. Here are 3 recent advertisements placed by Manulife Financial and its subsidiaries.
Display
Display
Last ran on ThinkAdvisor on 12/6/2019.
TV
TV
Last ran on BET on 12/6/2019.
Print
Print
Last ran on Barron's in the 11/2019 issue.
Display
Display
Last ran on ThinkAdvisor on 12/6/2019.
TV
TV
Last ran on BET on 12/6/2019.
Print
Print
Last ran on Barron's in the 11/2019 issue.

MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Manulife Financial Advertising Spend:
UNDER $100 Million
Increased Spending YoY

Media Spend


MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type.
Manulife Financial Advertising Spend:
UNDER $100 Million
Increased Spending YoY

MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 33,761 new product launches overall.
Manulife Financial campaigns first seen Jul 2019.
Manulife Financial launched campaigns supporting 6 new product lines in the last twelve months, including Manulife Investment Management.

New Product Launches


MediaRadar tracks new product launches across the 3 million+ brands in our database, and classifies each campaign to a specific product line using our proprietary classification methodology, giving you a deeper understanding of how a brand is allocating its advertising budgets. In the last year, we identified 33,761 new product launches overall.
Manulife Financial campaigns first seen Jul 2019.
Manulife Financial launched campaigns supporting 6 new product lines in the last twelve months, including Manulife Investment Management.